UK debut for the Tradeshow System at BETT
Two companies at the forefront of Education Technology in the UK have been capturing leads with our Tradeshow System at the BETT Tradeshow at London Olympia. They were able to capture qualified sales leads swiftly and smoothly through our customisable lead capture system, without requiring access to an Internet connection.
Lead capture on the iPad is easy for our clients at the BETT show.
Phil Culverhouse, one of our Tradeshow Specialists, who visited the event to see how our clients were getting on, says:
“BETT was a fantastic success. Both of our clients got up and running offline, capturing an incredibly high number of leads from schools and others interested in their educational products.
One of the best features of the system for me is that at the end of the day, our clients could simply return to an area with Wi-Fi and their leads were synced up with the server automatically.
This automatically emails Sales Reps with info on hot leads, and it emails attendees to thank them for attending, providing any company literature they’ve requested.
This is a great solution to the age old problem of exhibitors failing to follow up with leads after a tradeshow.”
About the BETT Show
BETT, standing for ‘British Educational Technology Tradeshow’, showcases educational technology products from around the world, as well as providing resources and examples of best practice.
More than 600 educational suppliers exhibited and 30,372 visitors came across the 4 days of the show.
The show is took place from 11-14th January 2012 at London Olympia.
About Promethean
You can also learn more about Promethean Planet, the world’s largest interactive whiteboard community.
For more information about Promethean’s presence at BETT 2012, visit their dedicated pages for BETT 2012: Promethean at BETT 2012
Clearly Promethean had a successful BETT, appearing in this BBC news video (starting from 00:38s):
About European Electronique
European Electronique (‘EE’) has over 23 years of experience providing bespoke ICT and Managed Solutions. Today they focus on Client-to-Cloud technology, and are the leading company supplying the Government’s Academy Programme.
EE has the rare distinction of being accredited both as an Approved Public Sector Supplier and as an Approved Provider of Commoditised IT Hardware.
They are also pioneers in game-based learning, and if you visited their stand D80 you would have seen their iPad and Kinect-based educational games demonstrated by their educationalists.
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